in exclusive collaboration with the International Ship Suppliers & Services Association (ISSA)

Customer service is the support you offer your customers before and after they buy/use your products or services. The provision of the adequate customer service is important if you want to retain customers and grow your business.

In the maritime incredibly competitive marketplace, customer service must be considered in logistics and supply chain terms. Thus, focusing on the activities that service actions are provided, acting as added value. The aim of customer service is to bring more value than the core service that customers need and bring the most satisfaction to customers.

What customer service means for the maritime cluster? For the shipping company first awareness of the day-to-day tasks in a Purchasing Department is crucial. The shipping company is the customer. Secondly, the business environment, the demanding situations and the time pressure for the shipping company affects the suppliers and how suppliers can assist the shipowner with their professional approach and customer service provisions. Last but not least, the importance of the human element, customer-supplier relationship and how work ethics is the most important factor in customer service relations.

The relationship between ship suppliers and customer service is symbiotic, each enhancing the other's impact on maritime operations. When ship suppliers invest in superior customer service, they elevate their brand reputation and foster loyalty. Maritime clients are more likely to choose suppliers who demonstrate an unwavering commitment to their needs and well-being.

Conversely, effective ship suppliers empower customer service teams to deliver on promises. A reliable and responsive supply chain ensures that customer service representatives can confidently assure clients of timely deliveries and top-quality products. This synergy not only drives operational efficiency but also solidifies the reputation of ship suppliers as indispensable partners in the maritime journey.

By the end of this course, you will grasp indepth understanding of the ship supply customer service and you will be able to handle unexpected situations as well as the day to day work in the maritime sector in terms of customer service.